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60% of brands report increase in refusals to share personal data

Nearly three quarters of respondents to a new survey agreed that marketing opt-out rates represented a major business threat and close to 60% of brands reported an increase in refusals to share personal data.

via 60% of brands report increase in refusals to share personal data.

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Fundraising Databases General JustGiving

Data Protection Seminar sells out – 2nd one arranged.

Book now for all things DP…The Institute of Fundraising has organised a second Data Protection half day seminar, following the sell-out success of the seminar planned for February 19th. The second date is Wednesday May 18th in central London, 9am – 1pm. Full details via link below. Purple Vision is pleased to announce our continued involvement via me chairing the session – as well as in my capacity as IoF Trustee and Vice Chair of IoF Tech Group! Lots of hats to wear that day. See you there!

via Data Protection Seminar sells out – 2nd one arranged. Book now for all things DP… | LinkedIn.

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Fundraising Databases General

Fundraising Databases in the UK

I’m regularly asked to comment on fundraising databases and what I would recommend. Naturally, it depends on your organisational circumstance. Whilst I like The Raiser’s Edge, the huge outlay in cost may not make sense for a very small charitable organisation.

I was clearing out my online cupboards over christmas and I came across this article which was a review of fundraising databases used in the not for profit sector. So I thought I would post it up here for others to have a look at.

CRM_Survey_2010

Hope it helps with any decision processes you are going through.

Whilst Salesforce is a growing market and offers a great licensing agreement, please remember that you will still need to invest a lot of time for customisations to make it fit with your organisations requirements.

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General JustGiving

What does the ICO say about cloud computing?

Extract from ICO newsletter in december….
Last month one of our e-newsletter readers asked whether the ICO had produced guidance on the issue of cloud computing. In response we have included the following guidance taken from our publication ‘Personal Information Online – Code of Practice’ which includes a section on cloud computing, and can be seen here.

From a data protection point of view it is important to remember that organisations using these services might not store the personal data they are responsible for on their own equipment. Therefore they often can’t be certain where the personal data is being processed and by whom. Clearly, this raises compliance issues that those using internet-based computing need to address.

Organisations using an internet-based service must not relinquish control of the personal data they have collected, or expose it to security risks that would not have arisen had the data remained in their possession in the UK. To overcome this problem a written contract should be in place.
It is also good practice to encrypt the data before it is transferred to the online services company. This should render the data useless to any hackers and snoopers without the key, regardless of the jurisdiction it is in or who is processing it.

Further information
For more information about the Information Commissioner’s Office please visit our website at http://www.ico.gov.uk. Alternatively, you can find us on Twitter at http://www.twitter.com/ICOnews.

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General

Something new from SPM/Invisible Grantmakers – New Compendium Edition!

There is indeed something new from Social Partnership Marketing, publishers of the annual Invisible Grantmakers. Launching on 24th November, The IG Compendium – comprising a ‘best of’ distillation of the 1200 trusts featured in Invisible Grantmakers editions 1998 to 2009 – provides fundraising charities with valuable information on 192 little-known (UK) grantmaking trusts. The trusts featured in The IG Compendium have escaped inclusion in the mainstream directories, despite collectively distributing over £35 million each year in grants.

This gem of a resource helps give clued-up fundraisers an even greater than average chance of getting a positive response to funding requests. For more information about The IG Compendium have a look at www.socialpartnershipmarketing.co.uk.